BITE
Asia’s leading annual travel and tourism event, Beijing International Tourism Expo, popularly known as BITE returns to the global stage for its eighth edition come 17 – 19 June 2011. Staged at a new venue – the China National Convention Centre (CNCC) which was also used as a communications center during the 2008 Olympic games, BITE is set to take China’s tourism industry by storm during its 3-day presentation.

BITE 2010 was a resounding success after a 3-day presentation from 25 – 27 June 2010. The event attracted a total of 796 exhibitors across 82 countries and 25 provinces; 130,000 trade and public visitors across Asia Pacific and generated total revenue of 2.9 billion.

U.S. inbound travel from China reached 619,865 in the 3rd quarter of 2010 and is projected to increase by 346% by 2015.
(source: USDOC/OTTI)

WHY Discover America Pavilion?
Participation in branded U.S. Pavilions provides U.S. travel & tourism destinations and organizations with an in-country opportunity to interact face-to-face with their primary buyers through cost-effective participation alternatives. The Discover America brand serves as a unifying element for the whole industry; it positions and promotes the United States, and serves as a quality standard for representing U.S. travel & tourism interests abroad.

Discover America Pavilion offers:

Sponsorship and promotional opportunities
Optional rental furniture, plants, equipment
Custom signage and graphics
Custom booths
In- booth Wi-Fi Internet
On site labor
Booth staff and interpreters
Consolidated shipments
Hotel accommodations
VAT refund service