Bit 2010 Closing Report
Bit strengthened its position as the best Italian and world tourism show with its 2010 numbers: a total of over 150 thousand people came through its gates—up 6% compared to the previous year. Over 5,000 exhibitors also took part in BIT 2010, coming from 130 countries over five continents.

Quality buyers came from all over the world to take part in the 4 workshops: Buy Italy, Bit Buy Club, Bit Buy World and e Bit Itinera, whose success contributed to reinforce Bit as the sector leader.

WHY Bit?
Bit continues to stand out as the standard-setting tourism fair in Italy and in the rest of the world. Italy’s top tourism event: Bit’s unique exhibition concept meets the needs of all industry stakeholders, from travelers to trade professionals and tourist boards. Bit is known for taking the growing diversification and segmentation of demand and turning it into opportunity for operators.

WHY Discover America Pavilion?
Participation in branded U.S. Pavilions provides U.S. travel & tourism destinations and organizations with an in-country opportunity to interact face-to-face with their primary buyers through cost-effective participation alternatives. The Discover America brand serves as a unifying element for the whole industry; it positions and promotes the United States, and serves as a quality standard for representing U.S. travel & tourism interests abroad.

Discover America Pavilion offers:

Sponsorship and promotional opportunities
Optional rental furniture, plants, equipment
Custom signage and graphics
Custom booths
In- booth Wi-Fi Internet
On site labor
Booth staff and interpreters
Consolidated shipments
Hotel accommodations
VAT refund service