The Discover America Pavilion at ATM promotes the United States as the world's premier travel destination in a customer- and user-friendly environment, offering cost-efficient full-service participation alternatives: |
TurnKey Booth
Complete, furnished
individual turn-key booth |
US$ 6,510 |
WorkStation
Complete, furnished
shared turn-key booth |
US$ 3,900 |
Space Only
minimum 12 sqm
|
US$ 750 |
Meetings Only
Meeting space in Pavilion Lounge |
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Sponsorships & Advertising
Advertising and Promotional Opportunities |
on request |
All Discover America Pavilion participation alternatives include listing in the Official Show Catalogue, Exhibitor Pass(es), and access to all Pavilion services. |
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Arabian Travel
Market
Arabian Travel Market is the travel and tourism event unlocking business potential in the Middle East and pan-Arab region for inbound and outbound tourism professionals. Tourism destinations from the Middle East and around the world showcase a diverse range of accommodation options, breathtaking tourism attractions and new airline routes.
Reflecting the remarkable growth and diversity of the region, this event attracts industry and government decision-makers at the very highest level. With the latest industry news, leading edge products and thought-provoking educational content, Arabian Travel Market is an exhilarating and dynamic business environment delivering growth opportunities for your business.
- 5-8 May 2009, Dubai, United Arab Emirates
- 16th annual edition
- Uniting more than 20,000 key industry players
- Visitors representing 114 countries in 2008
- Hosted Buyer & VIP Buyer Schemes
Extremely Lucrative Market Place
Travellers from the Middle East are typified by:
- Long stays – 24 nights abroad per trip
- Large groups – over two-thirds of holiday goers travel with family
- Big budgets – more than 1.4 x that of their European counterparts
- Big spenders - one-half prefer to stay in four & five star hotels or furnished apartments
The most popular tourism products include:
- Luxury accommodation and transport
- Medical tourism
- Shopping experiences
- Family based tourist attractions and entertainment
- Casinos and gambling
Arabs travel for longer, in large family groups, and spend more money on luxury products. This money could be spent on tourism in the United States.
Connecting Regions - Raft of New Direct
flight Paths
The following routes have launched over an 18 month period to capitalise on the lucrative Middle East – USA market.
Delta Atlanta – Dubai
United Washington – Dubai
United Washing – Doha
Emirates Dubai – Houston
Emirates Dubai – New York
Emirates Dubai – Los Angeles
Emirates Dubai – San Francisco
Eithad Abu Dhabi – New York
Qatar Doha - Washington
Travellers from the Middle East are coming to the USA – they need to be informed about the products available to them.
Beating the Credit Crunch!
The Middle East is one of the richest regions in the world. The United Arab Emirates has a higher density of millionaires than even the USA.
While most of the world struggles in the wake of a global economic slowdown, the UAE has risen one place in the latest Nielsen Consumer Confidence Index.
Travellers from the Middle East have the budgets and confidence to keep spending and can fill the void left by traditional markets that are cutting back on spending.
Media Attention
The launch of the Discover America Pavilion will be the story of Arabian Travel Market 2009 and will generate masses of coverage within the region’s travel trade press.
With close to 1,000 travel and tourism journalists attending ATM 2008 and the numbers expected to rise for 2009, the event is an ideal platform to launch new products and services. The international and regional Arabian Travel Market advertising campaign will feature in 40 publications, in excess of 40 countries and translate into six languages. It is estimated that Arabian Travel Market trade advertising reaches over 800,000 key industry players. |